The best clean beauty brands of 2023 (2023)

The best clean beauty brands

The best clean beauty brands

Codex's clean commitment extends beyond its COSMOS-certified formulations. The brand uses sustainable sourcing methods like wild harvesting for its ingredients, has a food-grade preservation system, and packages its products in plant-based polyethylene tubes to minimize plastic waste.

If you want to keep your skincare routine simple, this Irish-born clean beauty brand covers the essentials to give your skin quality moisture and nourishment without needlessly complicated add-ons.

Highlights include multitasking Bia Hydrating Skin Superfood, which provides all-day hydration and skin barrier protection for the face and body, and Bia Nourishing Facial Oil, a drying oil made from rosemary and marsh myrtle that lightly moisturizes and helps refine pores, control oil production and increase skin elasticity.

Versed has managed to keep its formulas free of these plastics, bringing its price down to a respectable $8-$22 for its line. It can also be found on the shelves of your local target.

Clean beauty brands don't come cheap, and with good reason — they don't use cheap, environmentally unsafe synthetic fillers that many drugstore and department store brands still carry in their formulas. But Versed is successful.

Rarely is a drugstore line not only really clean, but also of high quality.elooks cool doing it. Versed checks all of these boxes with ease. The message is transparent: it has a range of unique and sophisticated textures (including Sunday Morning Antioxidant Oil Serum, a hyper-hydrating hybrid oil and serum that is non-greasy and non-pore clogging) and conforms to EU clean beauty standards. which are much stricter than those required by the US.Did we mention they look amazing on your bathroom counter?

If you don't want to overcomplicate your beauty routine, Saie is for you.

Saie prides itself on being transparent and communicating with its community, focusing on what people want (and don't want) from their makeup products. The result is a curated range of clean cosmetics in sustainable packaging that focuses on the essentials and doesn't overwhelm or overwhelm you with tons of unnecessary on-trend products – just the essentials.

It delivers the basics of a good beauty routine—tinted moisturizer with SPF, highlighter, lip balm, brow gel, mascara, and foundation—in clean, easy-to-apply formulas that offer just the right amount of coverage. Also, it takes less than 20 minutes and lots of YouTube tutorials to master it.

With over 100 products to choose from, including a men's line and targeted ranges for different skin types, Beautycounter has one of the broadest product lines of any clean brand on the market.

Beautycounter, which first debuted in 2013, has reinvented itself a few times over the years, but its commitment to providing clean beauty for every facet of your routine has endured over the years and only grown stronger. The result is an ever-expanding portfolio of safe hair, skin and body products that address a variety of beauty needs.

Beautycounter also stands out as a company that advocates for stricter industry regulations through activism and helps promote laws that will change the way the United States labels and regulates ingredients in the cosmetic and personal care industry.

LOLI's clean philosophy focuses on food-grade ingredients that have been certified non-toxic by Made Safe.

Part science project, part skincare regimen, LOLI is a truly unique line that allows you to create your own custom skincare products. The brand offers ready-made foundations and boosters that can be used individually, or you can combine them yourself to create combined recipes adapted to the needs of your skin.

The products are all waterless, meaning they require no preservatives and use recycled ingredients, contributing to a zero-waste mission. Packaging that is beautiful enough to be reused is compostable and/or made from eco-friendly materials.

While the brand focuses on ingredients and delivery, they also pay close attention to results - that means high concentrations of active ingredients and ensuring that everything that goes into a bottle or jar has a purpose on the skin.

Tata Harper proves that organic beauty isn't just for the farmer's market crowd. Sophisticated formulas deliver remarkable results with high-quality active ingredients, some sourced from Harper's own Vermont farm. The textures are indulgent and use natural scents on par with the designer products it competes with.

There are so few lines that clean beauty well and even fewer that are good for your skin.eHer.

After being hospitalized due to a reaction to a common chemical ingredient in beauty products, Anita Grant decided to literally take matters into her own hands and create a range of pharmaceutical blends centered around botanicals and herbs for skin, hair and body focus. Each formulation is so incredibly pure, it smells like the botanicals were plucked from the garden and placed in the bottle just before they reach your hands.

Anita Grant has managed to do everything for everyone - she's one of the few with a whole range of products for naturally textured and curly hair. Everything in this line has been produced with care and it shows.

The main appeal of this clean brand is that it sits as well on skin as it looks and is safe to use thanks to its sheer, flattering coverage.

Kosas rose to fame with the launch of their Tinted Face Oil Foundation, which came at a time when people were tired of applying a matte foundation with full coverage and wanted something that felt good on their skin. Since then, the brand has added equally wholesome concealers, lip color, mascara and cheek products that build on that comfortably clean makeup ethos.

All of the brand's products are lightweight, move with the skin and don't feel overdone, making them a great choice for anyone new to makeup or just don't want to wear too much. We also love that their skincare products have a decent range of skin tones — 16 for the Tinted Face Oil Foundation and 28 for the Revealer concealer.

Based on the idea that what you put on your skin can potentially be absorbed by your body, the range is plant based and rigorously researched to ensure that every ingredient and formula is safe for even the most sensitive and reactive skin types are.

After being diagnosed with thyroid cancer, founder Hillary Peterson realized she could no longer use traditional beauty products that contained ingredients that were potentially harmful to human and environmental health. She developed True Botanicals as a passion project for others who share her beliefs and for those whose skin is irritated by conventional cosmetic ingredients.

One of the biggest problems with clean makeup brands is that they lack the color variety that many mainstream brands have achieved, often only offering a handful of shades, and doing people with darker skin tones a disservice. Aware of this complaint, ILIA has taken the care necessary to create a truly diverse skin tone palette for his face line, offering 30 shades for his foundations and dark shades that really cater to those on the deeper end of the skincare spectrum.

For a brand that started out selling tinted lip balms, ILIA has come a long way. The company now offers everything from a vibrant serum skin tone foundation with SPF (which also has aByrdie Eco Beauty Award 2020) to succulently nourishing lipsticks and a squeaky-clean felt-tipped liquid eyeliner. Color us impressed.

We're always skeptical of products that claim to do it all, but in Klur's case, the brand can attest to that. The results-driven formulas use ingredients chosen with long-term sustainability in mind, eschewing the 'rare' and 'precious' for the equally skin-changing, easily accessible and therefore better for the environment.

Created by a beautician, this carefully curated collection of products follows the less is more mindset for skincare. It includes four serums, a cleanser, night cream, replenishing oil, exfoliating bean, mask and body oil enriched with high-quality botanical ingredients that offer powerful benefits focused on skin well-being and peace of mind . . 10 step routine hype. As founder Lesley Thornton says, "She prioritizes minimalist therapies that offer multiple benefits with long-term results."

W3ll People has just the right amount of clean makeup to satisfy everyday makeup wearers — skincare products, a few basic essentials, and enough color products to keep things interesting — all with super clean, mostly vegan-packaged formulas with herbal ingredients will make your skin happy.

This Texas-born line was created by three friends—a makeup artist, a cosmetic dermatologist, and an eco-conscious entrepreneur—who aim to make a difference in the world with one beauty product at a time. The result was W3ll People, a natural cosmetics line that replaces traditional (and potentially harmful) ingredients with plant-based alternatives, creating products that are not only better for your skin, but also offer the same (if not better) coverage and color.

Many clean brands are targeting younger consumers and only formulate their products for Gen Z and Millennial skin.

Another clean beauty pioneer, makeup artist Rose-Marie Swift launched her cosmetics line after a health issue prompted her to reevaluate the beauty products she was using for herself and her career.

She founded RMS Beauty as one of the first luxurious clean makeup lines of its kind, filled with raw, food-grade, organic, natural and handcrafted ingredients. A legend in the beauty world, the brand's Luminizer has garnered rave reviews from beauty editors, celebrities and makeup artists around the world.

RMS Beauty understands that men and women of all ages value clean cosmetics and their formulations are those that treat wrinkles, dryness and hyperpigmentation. Featuring ingredients and textures that won't settle into fine lines, the formulas include ingredients that also provide appropriate benefits for dry, aging skin.